Curious about Bailey Sarian’s net worth? Known for her makeup series “Murder, Mystery, and Makeup,” Bailey Sarian is a popular social media personality and YouTube celebrity.

Bailey Sarian, a professional makeup artist, commenced her journey of posting makeup videos in 2013. Presently, she shares new content, engaging with various renowned makeup brands, all the while narrating true crime and mystery stories.

Bailey Sarian’s net worth is estimated to be around $8 million as of May 2023.

Early Life

Born on November 26, 1988, in Southern California, Bailey Sarian completed her high school education at Paloma Valley High School in Menifee, California, and later pursued a career as a YouTuber.

Cindy Sarian, Bailey’s mother, was employed as a 911 dispatcher. Throughout Bailey’s early years, her mother frequently took her along to her workplace.

Sarian’s fascination with true crime grew, ultimately paving the way for her remarkable triumph on a global scale.

Sarian began her career as a lifeguard before transitioning to a position at a nearby smoothie establishment. However, her true passion was ignited when she embarked on a journey as a photographer. Specializing in capturing timeless moments, Bailey Sarian expertly documented the lives of families, children, and newborns.

After a short period of time, she began her employment at Best Buy, where she worked for a duration of two years.

Upon graduating from high school, Sarian swiftly established herself as a makeup artist, displaying a profound passion for cosmetics. Her remarkable skills led her to secure prestigious positions with renowned makeup giants such as Urban Decay and Sephora.

In addition, Bailey Sarian worked as a content creator at IPSY, a subscription-based service that offers monthly makeup bags comprising five product samples.

At the same time, Bailey Sarian was engaged in providing makeup services for weddings, music videos, and advertisements.

YouTube Career

On January 23, 2013, Bailey Sarian launched her YouTube channel, initially focusing primarily on makeup tips, tutorials, cosmetic techniques, and hauls.

In January 2019, a positive change occurred when the beauty guru introduced the captivating Murder, Mystery, and Makeup series on her YouTube channel.

Bailey Sarian’s videos were the pioneering ones of their kind, where the makeup artist delves into well-known true-crime narratives, unsolved homicides, and eerie anecdotes, captivating a wide audience.

Essentially, Sarian pioneered the “True Crime” genre on YouTube, inspiring numerous YouTubers to follow suit.

During the COVID-19 lockdown in 2020, this series experienced an unparalleled surge in popularity, despite her channel already being quite successful. This was largely due to the unprecedented increase in online content consumption during that period.

In addition, her YouTube channel snippets gained immense popularity on TikTok.

As a result of these factors, Bailey Sarian’s YouTube subscriber count surged from 780,000 at the start of 2020 to surpass three million by the year’s end.

At the time of writing this article, the total number of views on her YouTube channel stands at 884,457,985.

Sarian was actually recognized by YouTube as one of the “Top Breakout Creators Of The Year 2020”. Presently, as of May 2023, Bailey’s extensive videos have amassed approximately 6.7 million subscribers.

As of the time of writing this article, Sarian’s channel has gained immense popularity with her video on Jeffrey Dahmer, amassing over 25 million views. In the video, she delves into the details of Dahmer’s gruesome murders and shares intriguing insights on how he narrowly escaped capture.

Sarian’s repertoire also includes captivating videos on subjects such as Casey Anthony, Richard Ramirez, and a variety of intriguing murder mysteries.

Achievements

In addition, Sarian has partnered with Netflix, featuring numerous videos on both Netflix’s official channel and the popular series “Case Closed.” In these videos, she skillfully applies makeup while engrossed in thrilling and mysterious movies.

During the 10th Streamy Awards, NikkieTutorials bestowed the prestigious “Creator Honor Award” upon Sarian. Although Sarian was also nominated for the “Beauty Category Award,” regrettably, she didn’t secure the win.

In addition to that, the social media influencer received recognition in The Guardian’s top podcasts of the week. Following her prosperous year, Sarian secured a representation deal with talent agency WME in various domains.

Podcasts

In June 2021, Bailey Sarian debuted her inaugural podcast, Dark History. The popular beauty influencer kicked off her podcast journey by delving into the contentious DuPont chemical scandal. Unsurprisingly, the episode garnered immense acclaim and adoration from her devoted fan base.

Dark History achieved the impressive feat of becoming the ninth most popular show on Apple Podcasts in the same year. Renowned media outlets recognized it as the top original podcast of 2021.

In addition, Bailey Sarian’s podcast Dark History received the prestigious “Podcast Of The Year” award at the 11th Streamy Awards. It is worth noting that as of May 2023, she continues to release new episodes on a weekly basis.

Bailey Sarian has also launched a podcast titled Murder, Mystery & Makeup, mirroring the name of her YouTube series.

In addition to that, Sarian made appearances as a guest on various podcasts such as Morbid, Ghosted! By Roz Hernandez, The Boo Crew, and The Pretty Anxious podcast.

Social Media Presence

As of December 2022, the renowned YouTuber has grown into an Instagram sensation, captivating a staggering fan base of approximately 2.9 million followers on her Instagram account.

Bailey Sarian maintains an active presence on Twitter, with a solid fan base of approximately 440k followers. In contrast, her Facebook page boasts an impressive following of over 11 million followers.

Sarian boasts a staggering 2.7 million followers on TikTok, where she regularly shares updates and snippets from her videos. The majority of her TikToks amass over 300K views.

Personal Life

In December 2013, Bailey Sarian had the pleasure of crossing paths with Fernando Valdez, an accomplished tattoo and graffiti artist. Impressed by his artistry, Sarian eagerly sought out Fernando to receive her very first tattoo from him.

In 2017, Bailey Sarian and Fernando Valdez began their romantic journey, with Valdez capturing her heart through an act of graffiti, painting her name. The duo took their commitment a step further that year by becoming engaged.

Speculations have arisen suggesting that Bailey Sarian tied the knot with Fernando Valdez in secret during 2021. Nevertheless, the couple left numerous fans astonished by announcing their unexpected breakup.

Bailey Sarian made an announcement on Twitter in January 2022, revealing her separation from her partner of many years.

Bailey Sarian Net Worth 2023

Bailey Sarian has accumulated a net worth of $8 million as of May 2023.

Bailey Sarian earns a majority of her income through YouTube ad views, thanks to her channel boasting over 800K views.

On average, YouTube typically compensates creators with approximately $2,000 to $3,000 for every one million views. However, the actual amount may differ based on factors such as monetization settings and the type of advertisements utilized.

In addition to her engaging content, Sarian earns income through partnerships with various makeup brands. Her exciting videos have garnered a large fan base, leading renowned makeup companies like Loud Lacquer, Kat Von D, and Etah Love to collaborate with her.

Additionally, Bailey Sarian offers an array of merchandise through her online store, catering to the murder mystery and makeup enthusiasts. The collection comprises t-shirts, tote bags, and hoodies.

In addition, an exclusive ESTATE eyeshadow palette was released by Sarian in August 2020.

In addition, she maintains an Amazon shop where she curates and sells a selection of her favorite products, earning a commission for each item sold. The range of products available includes books, skin care essentials, and hair care products.

Frequently Asked Questions (FAQs)

Key Takeaways

Follow Your Passion Regardless of What People Think

Despite facing disbelief and receiving a lot of hate, Bailey Sarian fearlessly pursued her dreams and created immensely popular videos.

In reality, Bailey’s profession is often regarded as unconventional, even upon learning about it. The idea of blending real-life murders with impeccable makeup seems unlikely to many.

Always Try New Things

Bailey Sarian is solely responsible for the emergence of the true crime YouTube genre. Even content creators who produce similar storytime videos fail to match her distinctive style.

Even though it may seem daunting initially, taking a chance is always worthwhile. You never know, you might stumble upon a group of individuals who share your passions and interests.

Don’t Put All Your Eggs in One Basket

Despite being an established makeup artist, Bailey Sarian dedicated herself to creating regular videos on her YouTube channel. Her commitment paid off as she amassed millions of subscribers, largely thanks to her captivating series titled “Murder, Mystery, and Makeup.”

Bailey was in a prime position. With millions of video views, several ads, and video sponsors, Bailey Sarian undoubtedly accumulated a substantial net worth.